Great Plains – An SME Market Leader, But At What Cost?
P.J. Jakovljevic - October 5, 2000

Introduction

Great Plains has established itself as a global small-to-medium enterprises (SME) market leader. It now derives almost 20% of revenue outside of the US market and has the potential of reaching $300 million in revenues in fiscal 2001. Its extensive and efficient global indirect channel model that consists of over 2,000 partners has been admired industry-wide. At Stampede 2000, its annual partner conference, Great Plains announced significant extensions to its product offering. However, these have been delivered at the expense of reporting losses for the last two quarters...