Benchmarking: How Am I Really Performing?
James E. Dion - June 26, 2006

What Is Benchmarking?

Do you remember when you were in grammar school or high school, and at the end of every semester you received your "report card"? Some dreaded that day and some welcomed it! Either way, it was the method that the school used to tell us and our parents how well (or not so well) we were doing in our job of getting an education. The report card was really just a benchmarking report! Benchmarking, as defined by the dictionary, is "a standard against which something can be measured or assessed." But it is actually much more than the dictionary definition suggests...