Xchange Adds To The List Of CRM Point Solutions' Casualties
Part Two: Market Impact & User Recommendations
P.J. Jakovljevic - March 28, 2003

Event Summary

According to many recent reports in the press, it appears that Xchange, Inc. (www.xchange.com), once one of the leading marketing automation and analytics providers, has very recently closed down its operations. Part One Duane link to Part One of this note discussed the specifics of the Xchange demise and related it to the changing nature of the ERP market. It also noted that almost all traditional ERP vendors (small and big alike) had to experience a 'wake up call' and have long been trying to expand their product offering in tune with the ever-changing trends and requirements of the new collaborative economy...