Professional Services Are Catching-up With CRM Kevin Ramesan - May 28, 2003
Event Summary
The CRM market is shifting. Instead of looking for an all-purpose and horizontal oriented CRM application, customers are seeking a more specialized and industry specific tool. From the larger organization to the smallest customers, CRM buyers are expecting their applications to follow their business model with limited need for customization. As the overall services market is projected to grow significantly by 2006, vendors have a propensity to cater this niche more than ever...
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