Sybase and MicroStrategy Team on Vertical Market Portal Applications M. Reed - November 10, 1999
Event Summary
Each of the Sybase Industry Warehouse Studios consists of five analytical customer relationship management applications and one industry-specific module. The suite of six applications, designed for sophisticated, business performance management and customer relationship management include marketing campaign analysis, customer profile analysis, sales analysis, loyalty analysis, customer care analysis, and business performance management (the vertical component which delivers operational scorecards and analytical reports)...
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