Oracle Further Orchestrates Its SOA Forays
Part Three: Strategy Shifts
P.J. Jakovljevic - March 16, 2005

Oracle Strategy Shifts

Several years ago, Oracle Corporation (NASDAQ: ORCL) positioned itself as "the" enterprise solution that was easy to integrate with partner products. Then, in early 2000, Oracle shifted focus and portrayed itself as a complete, all purpose business suite that didn’t need third-party, best-of-breed products. Having been criticized for its bipolarity, and after realizing its mistake, Oracle published thousands of application programming interfaces (APIs), and exposed nearly 1,000 business events. This has triggered calls to unload data into other applications. Oracle now supports 150 Open Applications Group (OAG) messages and industry protocols like RosettaNet, HL7 (the Health Level 7 interoperability standard for healthcare) and UCCNet...