Profit Optimization - Can We Possibly Argue With The Objective?
Olin Thompson - August 11, 2003

Event Summary

Profit Optimization's objective is to maximize profits and the term has become a popular buzzword. Its very title speaks to an objective that every business can agree upon. Looking at a variety of sources, we see that this one topic is, like many buzzwords, really a collection of ideas with various vendors using the buzzword to sell a variety of products. But, those vendors are claiming increases in operating profit of as much as 10-40%. So, let’s try to make some sense out of it...