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BLM—Buzzword Lifecycle Management
William Sheppard - June 16, 2006

Executive Summary

The information technology (IT) industry is alive with buzzwords (BW). The management of BW represents a significant area for improvement for both the BW users (BU) (for example, vendors, analysts, and consultants), BW consumers (BC) (mostly end-users), and BW fellow travelers (BFT) (for example, the media). BW lifecycle management (BLM) is a proven discipline being applied to this crying need within the software industry...


 
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