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The Supply Chain of Sitcoms—Enhanced with Radio Frequency Identification
Laura Faught - February 23, 2006

Cheers!

The Cheers bar is now a chain of Cheers bars spread all over the country. Everybody knows your name before you walk in (because there are sensors in the parking lots that read your handy Cheers key fob that you never leave home without …) and they also know what your favorite drink is and which is your favorite table or bar stool—no matter which location you happen to stop into! You are thinking that's pretty cool by now, I am certain … but, wait—there is more!..


 
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