RedPrairie - New Name For A Brave New Value Proposition Paradigm
P.J. Jakovljevic - January 7, 2003

Event Summary

On November 8, RedPrairie Corporation (www.redprairie.com , formerly McHugh Software International), lately an upbeat provider of comprehensive supply chain execution (SCE) solutions including transportation, labor productivity and warehouse management, as well as supply chain visibility and collaboration solutions, released a new version of its warehouse management system (WMS), DLx® Warehouse, containing the specific processing requirements food & beverage and consumer packaged goods (CPG) companies require running on supposedly the cost effective Microsoft Windows 2000 platform. The release has been coupled with RedPrairie’s DLx® Xpress rapid implementation methodology aimed at enabling swift deployment of food, beverage, and CPG functionality. RedPrairie believes this combination of technology and easy deployment provides competitive advantage and rapid return on investment (ROI) to its coveted smaller customers, and should render it more competitive in the lower-end of the market, below it’s traditional radar screen...