Two Stalwart Vendors Discuss Mid-market Issues
by P.J. Jakovljevic
In continuing our first-time ever questions-and-answers series for software applications vendors, Infor and IFS, two upper mid-market, stalwart vendors, express their views on market trends, platform approaches, and… Read the Article…
Two Stalwart Vendors Discuss Platform Approaches (Wars)
by P.J. Jakovljevic
Infor and IFS, two upper mid-market, stalwart vendors, were the first to respond to our questions-and-answers series directed at software application vendors. Based on our questions, these two vendors share their views… Read the Article…
Two Stalwart Vendors Discuss Market Trends
by P.J. Jakovljevic
In this unique question and answer series, vendors were given the opportunity to put forth their views on market trends, platform approaches, and mid-market issues. The questions posed to willing participants of this… Read the Article…
So What's the Bottom Line on Price Segmentation?
by P.J. Jakovljevic
Data-driven, science-based price management is an emerging market. Therefore, vendors should be made to prove whether and how they can enable a company to achieve and measure margin lift, or return on investment, of… Read the Article…
Business-to-business Price Segmentation—Outlined and Explained
by P.J. Jakovljevic
The central premise of price segmentation, especially in business-to-business environments, is that pricing should be consistent for similar deals. The process quantifies similarity by empirically determining which deal… Read the Article…
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