Zooming into the Clothing Retailer Conundrum
by P.J. Jakovljevic
If retailers in the vertical market of fashion apparel do not constantly refresh their presentation and assortment for consumers, they run the risk of being overtaken by their competition, regardless of how… Read the Article…
No One Said Sourcing Overseas Would Be Easy
by P.J. Jakovljevic
The many challenges and risks that retailers face when sourcing globally could be mitigated with the right software tools. Yet the sad fact is that few information technology systems fully support the complexities and… Read the Article…
The Promise (and Complexities) of Private Labels
by P.J. Jakovljevic
Recent studies have shown that retail winners (that is, companies that outperform their peers in year-over-year, comparable store sales) carry a significantly higher percentage of private label merchandise than their… Read the Article…
Requirement Traceability—A Tester's Approach
by Neha Grover
The value of a requirement traceability matrix is in its ability to track and monitor each requirement to be incorporated into the customer's product throughout the entire process of product development, and to detect… Read the Article…
Automotive Industry and Food, Safety, and Drug Regulations
by P.J. Jakovljevic
Enterprise application providers wanting to address the distinct regulatory requirements of the automotive, food, safety, and life sciences industries need to offer enterprises industry-oriented enterprise resource… Read the Article…
A Positioning Process Helps Product Marketing Managers Do More
by Lawson Abinanti
Because product marketing managers constantly juggle competing priorities, companies should consider implementing a formal positioning process as a way of cloning their product marketing managers. Rationale documents… Read the Article…