TEC RSS Mapa del sitio | Glosario | Blog ¡Nuevo!
 
 
Technology Evaluation Centers
Buscar en TEC        Búsqueda avanzada
POWERED BY
Resumen del artículo
 

Demonstration Post-Mortem: Why Vendors Lose Deals
Steve McVey - July 2, 2003

Introduction

Large software vendors seem to have many advantages over smaller vendors. Vast financial resources allow them to develop and market a slew of complementary applications (either from integrated suites or through extensive partnering), leverage well-trained consultants for implementations, and deliver global support services 24 hours a day. Smaller vendors are often relegated to a narrow industry or functional niche, have fewer alliances, and are severely limited by geography. The Internet has leveled the playing field somewhat in building brand awareness, but the big vendors win here as well by virtue of larger advertising budgets. In business as usual, these shortcomings give smaller software companies little hope of outdistancing their larger adversaries...


 
Usuario:
Contraseña:
 
¿Perdió su contraseña?
¿Es un usuario nuevo? Inscríbase GRATIS
 

Note:
Debe permitir el uso de cookies para visualizar el contenido de este sitio.

Si tiene problemas para entrar, verifique la configuración de su navegador o su cortafuegos personal y asegúrese de que no estén bloqueando las cookies.

 

Búsquedas recientes: A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z

Related: Comparaison Comptabilite | Comparaison CRM | Comparaison des Prix | Comparaison EAI | Comparaison ERP | Comparaison ETL | Comparaison PKI | Comparaison Ressources Humaines | Comparar ERP | Comparatif CRM | Comparatif ERP | Comparativa ERP | Comparative Financial Analysis | Compare Accounting Software | Compare Accounting | Compare Antivirus | Compare Asset Management | Compare Authentication | Compare Automated Test Tool | Compare Automated Testing Tools | Compare Baan SAP | Compare Baan | Compare BI | Compare BPM | Compare Business Intelligence Software |
TEC: Technology Evaluation Centers

Sobre TEC | Contacto | Medios | Políticas | Programa de publicación de artículos | English | 中文 | 日本語 | Español | Français

© 2008 Technology Evaluation Centers Inc.
Todos los derechos reservados. Se prohíbe la reproducción del contenido de este sitio sin el consentimiento previo de TEC, expresado por escrito. UID: 116

32703.66