Create Tactical Marketing Plan Features and Functions
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- Capable of analyzing customer data in order to target customers for a particular campaign
- Capable of creating and maintaining marketing campaign promotions
- Global view of marketing campaign promotions
- Capable of creating and maintaining offer pricing information
- Global view of competitor product information
- Global view of comparisons between competitors' products and companies' products
- Support reporting of competitor solutions per account opportunity
- View online any marketing materials which have been sent to the customer
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Marketing Strategy Features and Functions
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