N E W S L E T T E R
December 25, 2002  Volume 3, Issue 808
  
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       Headline News
Why CRM Is So Hard and What To Do About It:
Data is key to making CRM work

by Barry Briggs
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized, reusable business definitions mapped to the different CRM system schemas throughout the organization.

  
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       Today's News Analysis
Epicor Picks Clarus' Bargain At The Software Flea Market
Part 2: Challenges and User Recommendations

by P.J. Jakovljevic
The wealth of product names and a still somewhat unwieldy slew of products, presents sales and marketing confusion for Epicor, both internally and externally across the globe. Therefore, as Epicor has a myriad of products in its portfolio that could benefit from integration with Clarus and/or CRM.NET, it must clearly articulate its plans and the timeline for integration for each of its products.

  
       Today's Technology Note
Should You Modify an Application Product
by Olin Thompson
When it comes to modifications to an application product, there is the good, the bad, and the ugly. Enter the modification process cautiously, with your eyes open.

  
  
 
 
 
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Last updated 12/24/2002 10:04:47 AM