CRM: Past, Present, and Future

Most customer relationship management (CRM) software users take for granted that they can track customers, send mailings, or assign requests to customer service representatives. Users today enjoy CRM systems that are highly accessible, both from a cost and technological point of view. But this was not always the case. TEC analyst Raluca Druta surveys the history and evolution of CRM with a view to defining the CRM of the future.

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Unified Communications Guide: The Business Case for Unified Communications in the Contact Center

One of the most important trends these days in unified communications (UC) is extending these capabilities to the contact center. Generally in the past, UC deployments have been focused on employee communications, but contact center agents utilize many UC features and a strong business case can be made for implementing UC in your contact center. This guide addresses the main considerations to support this business case for companies of all sizes. Read More

Usability as an ERP Selection Criteria

  • Source: IFS
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Enterprise resource planning (ERP) software is often criticized for being complex and difficult to use—which puts up a barrier to receiving potential benefits. Systems with integrated search functionality and Web-like interfaces can make ERP solutions easier to use. Learn how to evaluate ERP software for its usability, so you can avoid investing in platforms that aren’t evolved toward usable and efficient interfaces. Read More

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Improving Customer Relationships: An Integrated Approach

  • Source: The Economist
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It’s a simple idea: get a better understanding of your customers’ wants and needs, deliver on their expectations, and your revenue will increase. But more than 40 percent of companies surveyed do not have a formal customer relationship management (CRM) strategy in place. And those that have one still struggle with CRM at nearly every stage. Learn more about areas where you can improve your own CRM system strategy. Read More

Global Refund

  • Source: Technology Evaluation Centers
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Swiss financial services company Global Refund needed to replace its antiquated customer relationship management (CRM) system. To find a mobile-enabled, user-friendly solution that could handle the company’s 15 million yearly transactions, Global Refund turned to TEC. Learn how TEC helped Global Refund turn its long-list of 40 vendors into a short-list of four, and shave two months off the selection process. Read More

How to Choose the Right Hosted CRM Solution for You

How can you get the most out of a customer relationship management (CRM) solution while reducing operating costs and increasing overall profitability? By purchasing a hosted CRM solution that’ll provide the benefits of an on-premise CRM solution without the need for a complex implementation or the assistance of an in-house IT team. Hosted CRM is a cost-effective solution that promises a quick return on investment (ROI). Read More
 
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