CallidusCloud: Rounding Out Its Sales Effectiveness Suite

CalidusCloud (formerly Callidus Software) has, in a relatively short time frame, significantly changed its composition and complexion. The vendor is at the forefront of technological advancements in sales performance management (SPM) and sales effectiveness management, and for more than 15 years has been helping businesses increase revenue by aligning sales and marketing. TEC principal analyst P.J. Jakovljevic takes a closer look.
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  • Published On: December 28 2012
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