Market Landscape Report: Enterprise Software for Advertising and Marketing Services

Enterprise resource planning (ERP) systems that address the needs of service industries such as advertising agencies represent a growing market. Although there are exceptions, business software vendors still approach the industry with a generalized set of functionality. This report aims to establish the areas of product functionality that this industry requires and identify a strategy vendors might take to improve the fit of their solutions to this market.

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DPAS Ratings and Selecting ERP for Aerospace and Defense

  • Source: IFS
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Defense Priorities and Allocations System (DPAS) ratings are driven by regulation, but can be turned into a competitive advantage in the market for an aerospace and defense contractor or manufacturer running the right software. Selecting the right enterprise resource planning (ERP), enterprise asset management (EAM)), and other enterprise software is a challenge, and this white paper contains tips for a successful selection. Read More

11 Criteria for Selecting the Best ERP System Replacement

An enterprise resource planning (ERP) system is your information backbone, reaching into all areas of your business and value chain. That’s why replacing it can open unlimited business opportunities. The cornerstone of this effort is finding the right partner. And since your long-term business strategy will shape your selection, it’s critical that your ERP provider be part of your vision. Read More

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Design Can Be Your Next Asset to Manage: E-mail Marketing

In an unpredictable economy, you need to refocus your marketing efforts to be more cost-effective, while achieving measurable results in even shorter time frames. E-mail marketing has many advantages when used as part of an overall marketing solution. Beyond just driving short-term results, you’ll see opportunities to differentiate your firm—so you can expand your market share while building brand awareness. Read More

The Greening of SaaS

Traditionally, the advantage of software as a service (SaaS) is that it reduces the costs involved in installing, deploying, and supporting stand-alone software. But recent “green” initiatives have shed light on another benefit: with no hardware to purchase or software to run, SaaS applications require less energy than their on-premise counterparts. Learn how your company can benefit from the “greening” of SaaS. Read More

The Profitability Perspective: How Automated Reporting Drives Better Decisions

  • Source: IDC
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Driving sustainable growth requires profitability-focused planning and performance management. Most companies have some type of profitability reporting—but many are investing a lot of effort to produce this information. And the limitations to the information companies currently compile may have a significant impact on decision making. Learn how automating profitability reporting can help your company improve decisions. Read More
 
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