Announcing the 2013 TEC CRM Buyer’s Guide for Medium and Large Enterprises

  • Written By: TEC Staff
  • Published: April 4 2013

We are pleased to announce the launch of TEC’s first buyer’s guide of 2013: CRM for Medium and Large Enterprises. Download your free PDF copy now.

This buyer’s guide provides in-depth insight from TEC CRM analyst Raluca Druta on a how a comprehensive customer relationship management (CRM) system can help medium and large enterprises better understand and address their customers’ needs and challenges. With three points of contact with prospects and clients—i.e., sales, marketing, and customer support—such a system presents three different opportunities for positive interactions with and influence on their customers.

By reading this buyer’s guide, you’ll be up to date on all the trends that are reshaping the CRM landscape, including customer experience management, mobility, and social media integration—and on the key capabilities vendors are providing in their CRM systems to address the emerging challenges in this space.

As with all TEC buyer’s guides, the TEC 2013 CRM Buyer’s Guide comes complete with software functionality comparison charts, thought leadership reviews from industry experts, customer success stories, a comprehensive directory of vendors, and a list of related TEC resources.

We trust you will find this guide, as well as our entire 2013 lineup of buyer’s guides, insightful and helpful in staying current with the technology developments in your business area and in your research for a software solution for your organization. The TEC buyer’s guide team is already working hard on the second buyer’s guide of 2013—ERP for Process Manufacturing. Look out for it in May!

In the meantime, you can download the TEC 2013 CRM Buyer’s Guide for Medium and Large Enterprises.
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