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Llamasoft Keeps Supply Chain Design Relevant

Written By: Predrag Jakovljevic
Published On: July 11 2013

It used to be (and it might still be the case in many companies) that supply network design and optimization would be run yearly (or maybe every six months) by a few statistics geeks. But the volume and speed of data and information nowadays means that being more alert and adaptable when it comes to one’s supply network and nodes can often differentiate the winners from losers. Smart companies are making supply chain design a core business function, and use this competency as a competitive weapon for their business. Often they will establish a centralized supply chain design function to continuously optimize their end-to-end supply chains.

To that end, LLamasoft’s supply chain design software  enables companies across a wide range of industries to model, optimize, and simulate their supply chain network, leading to major improvements in cost, service, sustainability, and risk mitigation. Supply Chain Guru is Llamasoft’s flagship network design and modeling offering. Sherpa is just a skinny version Guru available on Apple’s iPad tablet for less robust, on-the-fly modeling, sort of like a “cocktail napkin” version of modeling—“What if we did this?” K2 is more of a packaging/licensing option for customers with very large supply chain organizations that may have many geographic locations and the need to share models, etc. For more information, see Bob Eastman's blog post on Llamasoft.



Llamasoft has nearly140 partners and alliance relationships—some are tech partners (Esri, Tableau), while some are resellers (BMA, primarily in South Africa/India, and Optilon, primarily in Scandinavia). The vendor works with large consulting groups who have large supply chain practice groups and lease Llamasoft software on a project basis when they do strategic network optimization and inventory optimization projects for their clients, and a number of smaller boutique consultants who use LLamasoft only for supply chain optimization.

Recent News

Recently, LLamasoft announced that Masco Corporation has selected Supply Chain Guru as the primary tool for supply chain design across the Masco enterprise. Masco Corporation is one of the world's largest manufacturers of brand-name products for the home improvement and new home construction markets, as well as a variety of installed products and services, including insulation for homebuilders. Some of Masco’s major brands include Behr paint, Delta and Hansgrohe faucets, bath, and shower fixtures, KraftMaid, Merillat, and Quality cabinets, and Milgard windows and doors.

Given that any supply chain design is only as good as the underlying data, Llamasoft announced a new reference rate tariff based on its own specifications and created by SMC³. SMC³ is a provider of data, technology, and education as an integrated solution to the freight transportation community. It delivers its core competency, Less Than a Truckload (LTL) pricing expertise, through collaborative pricing technology that supports end-to-end, ongoing predictability in shipper/third-party logistics (3PL)–carrier relationships. Best known for its CzarLite, Bid$ense, and RateWare solutions, the company serves more than 5,000 customers throughout North America, including shippers, carriers, logistics service providers, and freight-payment companies. The company also partners with leading transportation software developers for interoperability.

The SMC³ LTL reference tariff will be accessed via RateWare XL directly from LLamasoft Supply Chain Guru and Transportation Guru software and will provide the rate data necessary to help determine the cost and feasibility of new network structures and shipping locations. By incorporating reference rates into their models, LLamasoft customers will be able to better understand how LTL rates will impact their overall strategy, enabling more intelligently designed supply chain and transportation networks. By delivering easily digestible analytic apps, Llamasoft hopes to be used by more people within a company on a more frequent basis.
 
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