Oracle Extends Oracle EBS with Endeca

Oracle paid a hefty price for Endeca Technologies in late 2011, but in addition to the product’s standalone sales, the up- and cross-sales opportunities in Oracle’s install base that can still come from Endeca’s big data capabilities seem immense. Thus far, Oracle’s retail and customer service solutions have benefited from Endeca’s information discovery capabilities. Most recently, to help organizations make better operational decisions, improve process efficiency, and drive better cost and revenue decisions, Oracle announced the availability of Oracle E-Business Suite Extensions for Oracle Endeca. These extensions bring pertinent real-time operational status data to users via a friendly user interface (UI) for monitoring and making immediate course corrections.

Leveraging Oracle Endeca Information Discovery technology, Oracle EBS users will be able to explore their operational data in real time, so they can focus on transactions that require their immediate attention. Using a new slick screen that features advanced search, guided navigation, and visual analysis, users can find information that they might not find using a conventional enterprise resource planning (ERP) query interface, and from there take immediate action on current opportunities or issues.

With this release, Oracle Endeca provides a business intelligence (BI) layer on the Oracle EBS system, so that current operational data is loaded into a faceted, in-memory data model that dynamically supports changing information. The extensions can be added using a simple all-in-one installer, with out-of-the-box security and integration with the Oracle EBS applications. Information is pre-classified, pre-summarized, and pre-filtered to enable search, discovery, and analysis via a configurable UI. The Endeca extensions offer Oracle EBS users relevant data views, key performance metrics, advanced visualizations, and instant search results across organizations and flexfields. Oracle EBS Extensions for Oracle Endeca are also available from mobile devices.

One example of Oracle Endeca Extensions is Oracle Order Management Extension, which aims to help drive revenue sooner by identifying and expediting high-priority, high-value orders and enable organizations to rapidly react to product quality or shipping issues by identifying problems that are causing returns. There are currently 14 more extensions where Endeca’s information discovery helps users identify critical issues and act swiftly upon them: Channel Revenue Management, iProcurement, Project Management, iRecruitment, Learning Management, Discrete Manufacturing, Process Manufacturing, Inventory Management, Enterprise Asset Management (EAM), Field Service, Warehouse Management, Cost Management (including Landed Cost Management), Installed Base, and Depot Repair. These Oracle EBS Endeca demos on YouTube may be illustrative.

When customers buy Oracle EBS with Endeca Extensions, they pay for the following:

  • A particular Oracle EBS Extension for Endeca license (depending on which module the customer is planning to buy): Price is typically $1,000 per user. For self-service modules (iProcurement and iRecruitment) the price is $50 per user.

  • Technology: Endeca Discovery Foundation (EDF) for Apps, which includes Integrator Server, Studio Server, and Endeca Server. The latter includes Data Store for Oracle EBS Modules (what some are referring to as "Endeca’s own in-memory database”). Price for EDF for Apps is $18,750 per CPU.

While SAP HANA might have a few more bells and whistles than Endeca, Oracle Endeca Extensions should add value to existing Oracle ERP customers. Endeca’s information discovery approach is much easier for regular business users than extensive querying/reporting or building online analytical processing (OLAP) cubes. Endeca extensions are available for Oracle EBS R12.1.3, the latest currently available release, which has thousands of customers actively working today.
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