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Virtual Interview Software: Under the Hood with InterviewIQ

Written By: Sherry Fox
Published On: February 17 2012

A phone interview is one of the most effective ways of assessing an applicant’s communication skills early in the hiring process. It’s often better than the in-person interview because the candidate tends to be more at ease than with a face-to-face interview. However, phone interviews can be time-consuming and costly for the hiring company.

US-based virtual interviewing software company HireIQ uses a different approach with its InterviewIQ solution [see TEC’s competitor rating analysis of HireIQ], by allowing the candidate to be interviewed over the phone—without actually having to speak with a real person. The interview is conducted online, when and where the candidate chooses. From the candidate’s point of view, this method can be very attractive (especially if they are already employed and have limited time for in-person interviews).

From the hiring organization’s point of view, this helps recruiters quickly and efficiently find talent with the necessary skills. It also eliminates the unproductive hours often spent trying to reach out to applicants for an initial telephone screen.

My Experience as a Job Applicant with InterviewIQ

What better way to understand the candidate experience than to actually test-drive the software myself? I have to admit that even though I wasn’t applying for a “real job,” I was (at first) a little nervous about the process I was about to go through.

I started my virtual interview by answering a few simple questions (providing my name, e-mail address, etc.). The system then prompted me to dial-in and provide a unique code that would launch me into the interview. Thus, simultaneously, I was on the phone, answering the same questions that came up on my screen. The software allowed me to delete and change my responses to questions as many times as I needed to, if I wasn’t comfortable with the way I had responded the first time. This gave me some assurance that I wouldn’t end up sounding like I was too rushed, nervous, or unprepared. After each phone question, the information on the screen would indicate that I had completed the question and prompt me to move on to the next one.

Once the online virtual interview was complete, the information was stored in HireIQ’s database for review and evaluation by a recruiter or company hiring manager.

The candidate experience with this software is clearly user friendly, particularly for job-seekers who are busy with current jobs or studies. The benefits provided by this software for hiring managers and recruiters are also very clear. Virtual interviewing helps:

  • eliminate unproductive hours for recruiters trying to set up phone interviews

  • reduce the resource drain of the hiring process

  • provide a good indication of the applicant’s phone skills (e.g., for customer service positions)

  • assess of an applicant’s knowledge, interpersonal style, enthusiasm, energy, and attitude

  • identify specific areas to probe during a more in-depth interview


InterviewIQ : Under the Hood with TEC Certification

Recently I had the pleasure of meeting HireIQ’s VP of Marketing and Product Management, Kevin Hegebarth. The timing couldn’t have been better for our conversation, since TEC is just putting the final touches on a new Recruitment and Staffing research space (you can already compare recruitment and staffing solutions with TEC Advisor, our free online software comparison tool).

I conducted an in-depth review of InterviewIQ as part of TEC’s certification process for the software, and will be publishing the full report in the coming weeks. Subscribe to the TEC Newsletter to receive a free copy of the report as soon it’s published.

InterviewIQ’s capabilities focus exclusively on a few specific areas of the recruitment process: requisitions, sourcing, and applicant tracking.

My certification report covers HireIQ’s InterviewIQ strengths and weaknesses, and analysis of each software module (rated against TEC’s recruitment and staffing software benchmarks). The report also contains analysis of InterviewIQ’s functionality, including the following:

  • Organizational Structures and Modeling

  • Corporate Branding

  • Sourcing

  • Applicant Tracking

  • Assessment and Selection

  • Governance and Compliance

  • Vendor Management Systems Portal

  • Analytics and Reporting

  • Product Technology


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