abas-USA and Atlatl SRP Software Announce Partnership

  • Written By: Ted Rohm
  • Published: February 13 2014

Atlatl Software, maker of product sales configuration software and pioneer in sales resource planning (SRP) software, and abas-USA, a provider of mid-market enterprise resource planning (ERP) solutions, announced their partnership to provide abas-USA customers with Atlatl SRP software. The partnership aims to deliver an improved user experience by streamlining the selling and manufacturing processes for complex configurable products.
As product customization has become a driving force in the manufacturing industry, the companies created the partnership to meet the growing demand from small and midsize manufacturers. The focus of the partnership is to add value by enabling greater customization. Under the terms of the agreement, the abas-USA sales team will market Atlatl SRP software to its customers and prospects.
Atlatl SRP solutions represent a paradigm shift in the way companies can interact with customers and prospects. Real-time interactions—from customer relationship management (CRM) and configurations to quoting and creating bills of material—accelerate delivery performance. Deep integration into abas ERP gives the customer an end-to end solution that includes material requirements planning (MRP), scheduling, procurement management, inventory, service and complete financials. It is a total solution for configure-to-order, build-to-order and engineer-to-order manufacturers.
The partnership is a good fit for the two software venders as they both target similar market segments. Also, the lean CRM approach taken by Atlatl is also a nice fit for the manufacturers that abas targets. "Atlatl adds value in the upstream sales and order entry process and abas-USA does the same for downstream manufacturing. Together we provide a substantial competitive advantage—top line growth and bottom line savings for manufacturers of complex, configurable products," said Rob Honeycutt, Atlatl CEO.
It’s not too late to check out abas ERP at the Vendor Shootout for ERP in Atlanta of February 19-20. The one of a kind industry event let’s you see abas ERP and other top ERP solutions head to head. Get all the event details here.
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