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Sales and Marketing - 2000

Get insight into industry developments, market trends, vendors, products, business processes, and more, with articles written by our analysts and other industry experts.

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Andersen Gives Yantra a Vote of Confidence
Steve McVey 12/22/2000 12:00:00 AM
Yantra and Andersen Consulting have announced a broad strategic alliance to provide supply chain solutions through PureEcommerce™, a Web-based customer transaction management solution for extended enterprises.

Read Andersen Gives Yantra a Vote of Confidence

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Ten Key Legal Concerns in E-Commerce Ventures and Contracts
Dennis M. Kennedy 12/20/2000 12:00:00 AM
IT managers must understand the legal issues – at least well enough to know when there is an issue. E-commerce is so new that lawyers (and the law) are having a tough time keeping up with it, but that doesn’t get the manager off the hook if something that should have been thought about slips through the cracks. Here are a few simple points to keep in mind as you work on any e-commerce project.

Read Ten Key Legal Concerns in E-Commerce Ventures and Contracts

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MicroStrategy Manages Your Customer Relationships And Its Own
L. Talarico 12/15/2000 12:00:00 AM
MicroStrategy has recently added CRM applications to its offerings. The company’s new CRM suite, eCRM7, will be generally available in December. MicroStrategy is also employing CRM concepts within its own organization to increase customer satisfaction.

Read MicroStrategy Manages Your Customer Relationships And Its Own

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Digital Business Service Providers Series: Market Overview
E. Robins 12/13/2000 12:00:00 AM
Today’s Digital Business Service Provider (DBSP) market is a complex of interrelated services and provider capabilities. This article traces the history of the service providers, and explains how each arose at points when markets developed around particular core technologies. The historical evidence suggests something about future planning for new technologies and developments.

Read Digital Business Service Providers Series: Market Overview

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Rational Emphasizes Web Site Development Content Management
C. Lisle 12/12/2000 12:00:00 AM
Web sites are very public, putting the brand and image of a company out there on the site for all to see. Companies need to be sure they have a firm grip on what website visitors see. Rational Software and Vignette Corp. have teamed up to provide a product to do just that.

Read Rational Emphasizes Web Site Development Content Management

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Web Testing Has Changed the Testing Landscape
C. Lisle 12/8/2000 12:00:00 AM
Software testing vendors are forming alliances and partnerships with the vendors who actually service and support the delivery of Internet content. Thus do the realities of testing Internet applications sink in. Two instances: Mercury Interactive formed a strategic alliance with Akamai Technologies, and Segue signed NaviSite as its first Hosted Services Partner.

Read Web Testing Has Changed the Testing Landscape

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Manugistics Lays Groundwork For Talus Integration
Steve McVey 12/7/2000 12:00:00 AM
This $152 million SCM vendor should make e-commerce the focus of its integration effort.

Read Manugistics Lays Groundwork For Talus Integration

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Peregrine Flies In The Face Of Conventional Wisdom
D. Geller 12/1/2000 12:00:00 AM
The point of running a B2B service is to grab those transaction fees, right? Peregrine says maybe not.

Read Peregrine Flies In The Face Of Conventional Wisdom

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We Shall Be Giant
D. Geller 11/27/2000 12:00:00 AM
Oracle and Citigroup bank on integrating B2B exchange and financial services. Will Bailey Building and Loan Association get into the act?

Read We Shall Be Giant

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Infrastructure Management Wunderkind Divides And Integrates
D. Geller 11/21/2000 12:00:00 AM
Peregrine Systems divides its focus by creating two business groups. It integrates its strengths by making two product lines work together. And the sum on the bottom line isn't too shabby.

Read Infrastructure Management Wunderkind Divides And Integrates

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