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Telecommunications - 2012

Get insight into industry developments, market trends, vendors, products, business processes, and more, with articles written by our analysts and other industry experts.

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2012

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Emptoris: Powered Up to Empower Global 2000 Users
P.J. Jakovljevic 1/10/2012 10:22:00 AM
Since its founding in 1999, Emptoris has evolved into a world leader in strategic supply, category spend, and enterprise contract management solutions, and was recently acquired by IBM. TEC principal analyst P.J. Jakovljevic takes a close-up look at the functionality—and at telecom expense management (TEM) in particular—that makes Emptoris solutions a success among Forbes Global 2000 companies.

Read Emptoris: Powered Up to Empower Global 2000 Users

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Benefits and Pitfalls of Gamification for Consumer Marketing
Gabriel Gheorghiu 6/14/2012 9:48:00 AM
Companies are always looking for ways to attract new customers and retain existing ones. One way to spur interest in their offerings is to apply the principles of games to their sales and marketing strategies. But this is can be tricky. In his article, TEC CRM analyst Gabriel Gheorghiu walks you through the benefits and pitfalls of “gamification,” and offers up some guidelines for ensuring that it brings you the desired results.

Read Benefits and Pitfalls of Gamification for Consumer Marketing

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JDA FOCUS 2012: A Real-time Cloud to Serve the “Connected Consumer”
PJ Jakovljevic 6/11/2012 10:11:00 AM
It seems JDA Software, a leading supply chain management (SCM) solution vendor, is just a short step away from being able to manage the entire SCM process. Focused on the retail industry, JDA helps retailers satisfy “connected, always-on” consumers. TEC principal analyst P.J. Jakovljevic recaps JDA FOCUS 2012, which highlighted the vendor’s aggressive move into the cloud.

Read JDA FOCUS 2012: A Real-time Cloud to Serve the “Connected Consumer”

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What’s Up with xTuple—and Open Source ERP?
P.J. Jakovljevic 4/30/2012 10:56:00 AM
You may be wondering how the open-source ERP vendor xTuple operating with a workforce of only 27 can compete on the same stage with the software giants. Find out how as TEC principal analyst P.J. Jakovljevic looks at xTuple’s current ERP offerings and commercial editions, and speaks with xTuple CEO Ned Lilly on the vendor’s social capabilities, product development focus, market and competitive landscape, and future outlook.

Read What’s Up with xTuple—and Open Source ERP?

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Sword Ciboodle—One More BPM-Centric CRM Provider
PJ Jakovljevic 3/20/2012 10:50:00 AM
What does BPM have to do with CRM? Sword Ciboodle can tell you. The vendor delivers process-based customer interaction solutions to contact centers to improve the customer experience by improving customer-facing processes. TEC principal analyst P.J. Jakovljevic reviews the vendor’s key offerings and sits down with Ciboodle’s VP of product and market strategy to discuss the company’s challenges, strategies, and technologies.

Read Sword Ciboodle—One More BPM-Centric CRM Provider

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A Product Note: Attensity and the Voice of the Customer
Jorge García 1/12/2012 3:48:00 PM
Attensity has found a way to truly capture the voice of the customer with its new breed of customer experience management (CEM) solutions. TEC analyst Jorge García looks at how Attensity’s CEM products can help organizations analyze customer conversations across multiple channels, extract actionable data and insights, and route conversations for rapid and effective response, improving their customers’ experience and loyalty.

Read A Product Note: Attensity and the Voice of the Customer

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