Adrenalin Case Study: Serum Institute of India Limited

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Case Study: IBM's Adoption of Sugar: A Lesson in Global Implementation

  • Source: Ovum
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IBM leveraged SugarCRM's user-focused customer relationship management (CRM) to transform its global sales organization, deploying a new system for reps that manage millions of opportunities worldwide. Read an analysis of how IBM completed this task. Read More

Case Study: Australian National University

  • Source: IBM
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ANU saw opportunities to improve its financial and operational management in a range of key areas such as student retention—but to achieve these goals, it needed to gain greater insight into its data. It decided to reboot its analytics strategy, building new planning, reporting and modeling capabilities based on a combination of IBM software, a skilled in-house analytics team, and expert partners. Read about the benefits.  Read More

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