Case Study: Active Voice Gets Proactive and Powers Communication with CRM

Although Active Voice is a global provider of business telecommunications, it didn’t have a dedicated solution for sales automation or customer service. Sales reps lacked what they needed to follow up on leads and were losing valuable opportunities. But when the company implemented an e-customer relationship (e-CRM) solution, its users gained mobile access to valuable customer information. Learn about the other benefits.

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Case Study: IBM's Adoption of Sugar: A Lesson in Global Implementation

  • Source: Ovum
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IBM leveraged SugarCRM's user-focused customer relationship management (CRM) to transform its global sales organization, deploying a new system for reps that manage millions of opportunities worldwide. Read an analysis of how IBM completed this task. Read More

Case Study: Ralco Industries

For manufacturers, business success can be influenced by a strong quality management system. This case study looks at how metal stamping manufacturer Ralco Industries uses the Plex Manufacturing Cloud to automate quality. Read More

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Case Study: Levi Strauss & Co.

Levi Strauss SA needed a marketing application that would support its customer relationship management (CRM) programs. In addition to insight into customer behavior, Levi’s wanted to know about customers’ preferred communication channels and their response to brand campaigns. Learn about the solution that helps Levi’s achieve this, as part of Levi’s Loop program, by expanding the company’s communication channels. Read More
 
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