Case Study: Advantage Sales & Marketing LLC

Advantage Sales & Marketing (ASM) didn’t become a national company until six years ago. Before then, it was a group of 26 regional brokers with the challenge of getting separate businesses to act like one company. Learn how ASM found a comprehensive and efficient learning and talent management solution that fostered collaboration among its distributed workforce and unified several areas of human resources (HR).

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Case Study: IBM's Adoption of Sugar: A Lesson in Global Implementation

  • Source: Ovum
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IBM leveraged SugarCRM's user-focused customer relationship management (CRM) to transform its global sales organization, deploying a new system for reps that manage millions of opportunities worldwide. Read an analysis of how IBM completed this task. Read More

Case Study: Roland DGA

World leader in sign, graphic arts, fine art, vehicle graphics, UV, photography, engraving and 3D modeling industries Roland DGA uses Invensys Operations Management to provide an accounts payable solution to ensure that vendor invoices are paid promptly and accurately, while maintaining adherence to ISO and Sarbanes-Oxley standards. The Invensys Skelta Business Process Management and Skelta Accounts Payable solutions verify invoice data for more than 1,000 vendors by locating internal Roland DGA... Read More

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Case Study: Wholesale Distribution and Sales Industry

The company is the leading producer and distributor of roast and ground coffee, in Romania. After entering the Romanian market in 1995, the company has already captured a market share of almost 50 percent. However, en route to this enviable position there were significant challenges to be overcome throughout its sales and marketing organization. Find out how a new business intelligence (BI) system helped. Read More

Case Study: SAP and Marketing Management

  • Source: SAP
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By upgrading to the latest release of the SAP customer relationship management (CRM) application as part of its CRM Clear Vision Program, SAP AG transformed the way marketing and sales teams collaborate. Find out how increased visibility and improved interaction has helped SAP realize greater value from a more effective sales process, making it easier to hit sales targets and maximize sales revenue. Read More
 
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