Case Study: Georg Fischer’s CRM Investment Improves Transparency and Customer Service

Georg Fischer, a global provider of fluid-handling systems, was using a simple database to manage customer contact information. But the company couldn’t effectively track the progress of customer relationships, opportunities, and projects, and so key data was often lost. By implementing an integrated enterprise application, the company now has centralized customer contact information, and improved customer relationships.

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Case Study: SAP and Sales Management

  • Source: SAP
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To achieve global transparency of all customer relationships, SAP AG upgraded to the latest release of the SAP customer relationship management (CRM) application. This upgrade is part of its CRM Clear Vision Program. Learn how the upgrade to a single global solution helped SAP AG achieve effective collaboration, better visibility, improved productivity, and stronger customer relationships. Read More

Publishing Company Improves Team Efficiency, Recovers Lost Revenue, and Builds Clients’ Market Share

Founded in 1989 in Richmond Hill, Ontario (Canada), Kenilworth Publishing is a full-service media company that publishes consumer and business-to-business print magazines in diverse sectors. In 1993, Kenilworth executives decided that to continue to strengthen clients’ profiles within their respective industries, they needed to implement one of the two customer relationship management (CRM) solutions on their shortlist. Read More
 
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