Case Study: Personalized Follow-up Increases Profit

  • Source: InfusionSoft
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My Wedding Film is a growing small business media company that specializes in capturing elegant one-of-a kind weddings. The company was looking for a customer relationship management (CRM) solution that could accurately track and automate the contacts they had with their clients, prospects, vendor relationships, and partners. Find out what they chose, and why.

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Case Study: IBM's Adoption of Sugar: A Lesson in Global Implementation

  • Source: Ovum
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IBM leveraged SugarCRM's user-focused customer relationship management (CRM) to transform its global sales organization, deploying a new system for reps that manage millions of opportunities worldwide. Read an analysis of how IBM completed this task. Read More

Benchmarking Your Quality Maturity: Turning a Cost Center into a Profit Center

To help organizations understand their current state and plan for managing quality, LNS Research covers a quality management research study of more than 1,000 manufacturing organizations to identify best practices in organizational change, business process redesign, and technology evaluation. Read More

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