Home
 > Research and Reports > Case Studies > Improving Revenue and Customer Engagement with Social...

Improving Revenue and Customer Engagement with Social Media Analytics

Source: SAS
Social media possess tremendous potential to drive revenue. But defining a business-effective social media strategy can be challenging for retailers who may be new to the channel—not to say a bit skeptical. Fortunately, advances in social media analytics now offer retailers the ability to act on intelligence gleaned from online conversations occurring across both professional and consumer-generated media sites. Learn more now.


Featured publications:

24-7 INtouch
24-7 Intouch is a global contact center outsourcing company that delivers innovative, quality-driven, customer service solutions, across all industry segments. Using the most advanced technology, comprehensive insights, and brand specialists for each account, 24-7 Intouch is able to provide a multichannel approach, via voice, live chat, e-mail and social media management. This customizable, customer care method allows clients to utilize business insights to deliver lifetime customer loyalty and increase incremental revenue. Read More...
Two of Technology Evaluation Centers’ analysts named HR marketplace “social butterflies”
Source: Technology Evaluation Centers Published On: April 15 2014 HRmarketer.com has identified the top analysts and organizations most engaged in the HR marketplace. Ranking in the top 30 are two of TEC’s analysts, Raluca Druta and Gabriel Gheorghiu. Read More...
Three ways to Improve Employee Engagement and Productivity with Social Business Media
Source: Technology Evaluation Centers This white paper discusses the relationship between implementation of employee engagement and social media for business use. Read More...


You may also be interested in these related documents:

Why Life Sciences Companies Should Engage on Social Media
Source: Wipro Technologies While most industries are rapidly adopting social media to engage with customers, the life sciences companies remain typically balk at extending social presence in a highly regulated environment. In view of recent Food and Drug Administration (FDA) guidelines on the responsibilities of life sciences companies monitoring social media, this paper intends to assist life sciences companies in determining the scope and potential impact of creating a social media engagement program. Read More...
Customers Are Ready For Mobile Commerce, But Are Retailers Ready?
Source: Wipro Technologies Mobile device interfaces can enhance customer engagement by providing services such as pricing information and user review facilities. The upward trend in the sale of smartphones further validates the importance of creating retail mobile solutions. By leveraging the potential of mobile commerce, retailers can unify the customer experience across channels and better understand customer behavior through analytics. In this context, retailers have started to develop sophisticated mobile platforms that capture shopping preferences and customer location, create shopping wish lists, provide rich product information, integrate social media, and so on. Download this white paper to learn more. Read More...
Social Media and Customer Experience Feedback
Source: Mindshare Technologies Twitter, Facebook, LinkedIn, and blogs are just a few Internet services that make up the new growing digital world called social media. Many companies have seen the influence these new sites can have on their organizations for both good and bad. All companies should ask themselves, "How can we tap into the power of this new method of communication to improve our business and the experiences we provide our customers?" Read More...

 
comments powered by Disqus



Recent Searches
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Others

©2014 Technology Evaluation Centers Inc. All rights reserved.