In today's world of highly competitive distribution sales, businesses are looking for ways to improve their call center, estore and catalog sales channels. Direct 500 is designed for organizations with multiple selling channels. Businesses often implement multiple software solutions to meet these many different business requirements. For Example, sales order entry and inventory management, a hosted eCommerce site that is not connected to their ERP software, spreadsheets to track marketing campaigns and many manual processes to overcome the shortcomings of a non-integrated solution. Direct 500 was built on the Sage MAS 500 ERP platform to meet these business needs with a single integrated solution.
Call centers are usually high volume order entry departments. Speed of entry and accuracy of data is critical. Direct 500 provides an enhanced sales order entry search engine to speed the lookup of current customers or prospects. It provides multi-field lookup using Postal Code, Last Name, Company Name, Phone Number and email address.
Once the customer is located, Direct 500 focuses on speed of entry and access to information for the operator. We want the operator to be focused on serving the customer and not worried about the deals and promotions that they need to track on a manual sheet - we have incorporated all of this logic in the sales order entry module.
Many distributors offer their products on their website. However, many do not have an estore that is integrated with the ERP software. Ultimately, is serves as a glorified fax machine.
The Direct 500 estore is an extension of MAS 500 and the Direct 500 call center capabilities. The business rules for pricing, sales tax, freight, credit card processing and many others that are defined for sales order entry are extended to the estore.
Distributors that sell through multiple channels often face challenges in tracking sales, marketing campaigns and their effectiveness. Direct 500 offers a multi-level source code that tracks how new customers are created and the source of each new order, providing valuable analysis data for the business.
Integrating source codes with the Call Center and the eStore provides the business with an effective promotion and analysis tool set. For Example, an email blast with integrated source codes and promotions can automatically take the buyer to a special offer on the eStore, complete the shopping cart with the promotion and place the order in MAS 500 with no interaction from the call center staff.
Many distributors that sell through multiple channels are high volume shipping organizations. These companies can live or die by their shipping costs. Address accuracy, shipping and handling calculations and on time delivery determines if these companies thrive or barely survive.
Direct 500 provides extensive shipping capabilities focused on simplifying the Call Center and eStore transactions. Shipping methods have been expanded with features to allow shipments by address types, restrictions by postal codes and countries. Shipping charts can be defined by geographical region and level of service. Direct 500 also offers integration to StarShip, allowing customer to have a calculated freight and handling charge straight from the StarShip rate tables.
The Direct 500 Solution
There are many ways multi channel sales organizations can address their individual business requirements. However, addressing the business need as a whole requires a well designed application that provides the company with a call center, estore, marketing and fulfillment business solution.