Monday April 13, 2009 | Spotlight on CRM | Issue 2572
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Best of CRM Research
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Once again, we're highlighting the best and most popular research material we've published in the last six months. This time it's customer relationship management (CRM), and below you'll find a selection of the CRM articles, blog posts, and white papers that have attracted the most interest from our readers.
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How to Measure Customer Satisfaction
Find out why surveying your customers with questionnaires won't give you the accurate, impartial results you're looking for.
Won't Get Fooled Again: The 5 Worst Buzzwords in the CRM Industry Today
Not only are these CRM buzzwords over-used and irritating, they can also stand in your way of setting up and running a successful CRM initiative.
8 CRM Essentials: An Executive Guide to the Must-have Elements of Every Successful CRM Initiative
Everyone wants a CRM program to deliver big results. Here are the eight key elements that will actually make that happen.
CRM without Compromise: A Strategy for Profitable Growth
Making your CRM program customer-centric may seem obvious, but many organizations lose sight of that along the way. Here's how to make sure you don't make the same mistake.
CRM Buzzwords and Trends for 2009
Here are some CRM buzzwords (of the non-toxic variety) and trends you should know about to keep current with the CRM marketplace.
How to Rise Above Today's Economic Challenges: Equip Your Sales Force with Mobile CRM
If you have sales or service reps out in the field, find out why equipping them with mobile CRM can make them more efficient—and your company more competitive.
Compare CRM Solutions
To compare ERP solutions based on your organization's needs and characteristics (size, industry, business model, geographical markets, IT platform and requirements, etc.), visit TEC's CRM Evaluation Center. It's fast and easy, and you'll get the results immediately.
Compare CRM solutions now
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Polymita, Top 100 Red Herring
Berlin, March 26, 2009 - Red Herring today announced that Polymita was named a Finalist of Red Herring 100 Europe, an award given to the top 100 private technology companies based in the EMEA (Europe, Middle East and Africa) region each year.
Click
here for more information
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TDWI World Conference 
Attend the TDWI World Conference in Chicago, Illinois (US) from May 3 to 8, where you will gain knowledge that you can apply immediately, interact with experienced instructors, get product information with a minimum of hype and hassle, and share best practices and lessons learned. Register today for this premier event.
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