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N
E W S L E T T E R
January 31, 2003 Volume 4, Issue 842
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Headline
News |
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Application Vendors - Avoid Sabotaging Sales With Marketing by Jim Brown & Olin Thompson Have you ever lost deals where you knew you had the better product? Have you ever lost deals where the prospect agreed you had a better product? The two most frequent reasons for losing deals are poor salesmanship and poor marketing.
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Today's
News Analysis |
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Today's
Technology Note |
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What's Wrong with Application Software? It's the Economics by Olin Thompson Enterprise architecture is a technology problem, not the business problem. The business problem is time, money, and quality. Focusing on modifications as an example, the reason that modifications are bad is that they take too long, cost too much, and often have quality issues.
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Yesterday's
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ISSN#1527-957X.
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Last updated 1/30/2003 12:08:42 PM