Featured Software Research:

Accelerate Your Marketing ROI with Analytics

  • Source: IBM
  • Written By:
  • Published: May 2 2014
Use customer insights to design effective marketing strategies. Extract insights from diverse data sources, including social media and financial systems, regardless of role or environment. Capture real-time insights that help improve the customer experience. Using integrated measurement across multiple channels, your business will experience comprehensive marketing ROI. Watch this video to learn more. Read More

IBM Cognos Express: Breakthrough Business Intelligence and Performance Management for Workgroups and Midsize Organizations

  • Source: IBM
  • Written By:
  • Published:
To be agile and compete with rivals, employees in midsize organizations need targeted, timely and accurate information. Business intelligence (BI) and performance management applications can increase visibility into key metrics to improve business processes and decision-making throughout an organization. Download this paper to learn how Cognos Express can help midsize companies improve performance.  Read More

Model Driven BPM: How BPM Enables a Higher Level of Business Agility

Enterprises have to demonstrate business innovation while being responsive to customer wants and needs in today’s competitive marketplace. Business process management (BPM) software can help companies to streamline and optimize business processes for increased efficiency and reduced downtime.

Organizations using BPM can increase ROI and achieve operational excellence through reengineering business processes with the help of BPM software.

Model driven BPM is the next wave in enterprise BPM approaches, and allows organizations to deliver on the premise of application modernization intelligently and effectively. A model driven BPM approach brings lesser complexity for the line of business (LOB) stakeholders, faster development times for IT, quicker response times for business process changes, lower costs, and better collaboration between LOB and IT.

This white paper examines how model driven BPM lets organizations prepare and build for change rather than invest in traditional development techniques that can be resource intensive, expensive, and time consuming. The paper covers the challenges facing enterprises today and drivers for enterprise agility, then takes a deeper look at model driven BPM and its benefits.

How can BPM enable a higher level of business agility and deliver on the premise of intelligent process management driving operational excellence? The answer likely lies in a model driven framework, to integrate disparate systems and drastically cut down the time to create, improve, and optimize functional business process models that help the enterprise adapt to dynamic market conditions.  Read More

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ERP ROI in Only 9 Months

Nucleus Research reports that NetSuite, a leading integrated Web-based business software suite, can deliver a positive return on investment (ROI) in fewer than nine months, by automating processes, boosting sales, increasing productivity, reducing or avoiding headcount, increasing data visibility, and retiring costly legacy systems. Learn how NetSuite business management software provides a positive ROI to businesses. Read More

Turn the Internet into a Strategic Sales and Interaction Channel

  • Source: SAP
  • Written By:
  • Published:
With the emergence of the Internet, the business environment has changed for many organizations, and will change to an even greater extent in the future. Indeed, in an increasingly dynamic and global environment, the Web has become an important source of competitive differentiation for companies of all sizes. In this comprehensive white paper, you’ll find out how to design a Web channel strategy that works for you. Read More

Six Success Factors for Building a Best-run Marketing Organization

  • Source: SAP
  • Written By:
  • Published:
To address evolving market demands, companies must take new approaches to marketing activities and integrate all company functions. Customer relationship management (CRM) can empower your marketing organization to support growth and demonstrate value to customers. Find out six factors that can allow your company’s marketing team to make intelligent decisions and drive effective end-to-end marketing processes. Read More

Building Blocks to Evolving Your Predictive Analytic Practice

In any competitive market, leveraging data to understand a customer s next move is essential. Thus, to achieve an advantage in customer marketing, companies have invested millions in customer intelligence systems. Despite this investment, many companies still struggle to increase marketing return on investment (ROI). This is due largely to the absence of an effective predictive analytics approach to customer data. Read More
 
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