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Paul Greenberg's Experience on the EDGE: CRM News, Trends and Interviews brought to you exclusively by TEC and myCRMcareer.com

Source: Technology Evaluation Centers Published On: July 24 2008 Paul Greenberg is one of the most influential authors, analysts and thought-leaders in the CRM industry, today.
Programs focus on news, trends, recommendations and interviews with CRM luminaries.


Featured publications:

MRP II and the U.S. Manufacturing Renaissance
Source: Ziff Davis The United States manufacturing industry is more productive than that in many countries, and jobs are growing. But for these trends to continue, U.S. manufacturers will have to keep their edge by investing in technologies that allow them to do what they do better, faster, and more efficiently. One of the key components of enterprise resource planning (ERP) packages is called manufacturing resource planning (MRP-II) or, as it is also known today, sales and operations planning (SOP). Download this paper to find out how MRP-II can help you manage change. Read More...
TEC 2013 CRM Buyer's Guide for Medium and Large Enterprises
Source: Technology Evaluation Centers Published On: March 28 2013 Great customer service is the best (some say the only) way to truly stand out from the competition. CRM vendors are helping companies rise to the challenge with new tools for building and measuring relationships. In the 2013 TEC CRM Buyer’s Guide, analyst Raluca Druta walks you through the latest CRM developments and looks at how trends like customer experience management, mobility, and social media integration are changing the way companies do business. Read More...
Field Service Management: Solutions, Trends, and Reports
Source: Technology Evaluation Centers Published On: April 22 2014 According to TEC research analyst Raluca Druta, Oracle's three field service management (FSM) product lines, combined with the company’s recent strategies and partnerships, provide for strong customer engagement and great customer experiences. Get a close-up look at Oracle’s trio of FSM offerings—including product highlights and functionality—in Raluca’s special report. Read More...


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Deploying Customer Relationship Management Effectively: Beyond Implementation
Source: Spinnaker Network Solutions A customer relationship management (CRM) solution is now a standard business requirement. With origins as a system for sales teams, CRM has clearly evolved into a mandatory tool for providing benefit to the entire organization. However, methodology and training play instrumental roles in successful CRM implementations; if designed well, these critical components will ultimately ensure user buy-in and success. Read More...
6 Key Elements-A Guide to Delivering a Consistent Outstanding Customer Experience in the Contact Centre and Beyond
Source: Aptean Customers are the lifeblood of any business, and receiving quality customer service is a major factor in their purchasing decisions. There are six key elements that can help distinguish your organization’s product or service from your competitors. By applying these key elements, you can unlock the lifetime value of your customers and build an outstanding referral platform for future growth. Read More...
Strategies for Profitable Growth: Chemical Industry
Source: SAP You may have survived the slowdown of the last few years, but you must still find new growth opportunities to stay competitive. However, you can only cut so much. Midsize businesses in particular need to ask new questions: What strategies and practices are right for the company? And what are the best solutions for facilitating—and even improving them? Read More...
How to Embrace CRM and Make it Succeed in Your Organization
Source: SYSPRO Customer relationship management (CRM) is growing in importance as a competitive tool. However, a successful CRM solution must consider many factors, including a well-defined implementation strategy, the people factor, and the need for integration with the incumbent enterprise resource planning solution. If these conditions are met, CRM can have a dramatic impact on internal processes, customer satisfaction, and company profitability. Read More...

 
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