Paul Greenberg's Experience on the EDGE: CRM News, Trends and Interviews brought to you exclusively by TEC and

  • Source: Technology Evaluation Centers
  • Written By:
  • Published: July 24 2008
  • (Originally Published On:) )
Paul Greenberg is one of the most influential authors, analysts and thought-leaders in the CRM industry, today.
Programs focus on news, trends, recommendations and interviews with CRM luminaries.

Featured Software Research:

MRP II and the U.S. Manufacturing Renaissance

The United States manufacturing industry is more productive than that in many countries, and jobs are growing. But for these trends to continue, U.S. manufacturers will have to keep their edge by investing in technologies that allow them to do what they do better, faster, and more efficiently. One of the key components of enterprise resource planning (ERP) packages is called manufacturing resource planning (MRP-II) or, as it is also known today, sales and operations planning (SOP). Download this... Read More

Selecting ERP for Oil and Gas Industry Contractors and Vendors

  • Source: IFS
  • Written By:
  • Published:
Suppliers to the oil and gas industry are under more pressure than ever before to increase quality, collaborate closely with the customer, and take on more project risk. Learn how enterprise resource planning (ERP) helps engineers procure construction companies, equipment fabricators, and service providers to meet the new demands from oil and gas companies. Download this white paper to learn more. Read More

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CRM: A Business Imperative during the Economic Downturn

  • Source: Sage
  • Written By:
  • Published:
The economic downturn means that businesses must capitalize on every opportunity to gain revenue. With the right customer relationship management (CRM) solution, you can protect current revenue streams and unearth new customer revenue opportunities—despite the most challenging market conditions. CRM helps ensure you deliver exceptional service to your current customers, building their long-term loyalty. Find out how. Read More

Social CRM: Customer Relationship Management in the Age of the Socially-empowered Customer

Most of your customers and prospects expect you to be involved in social media—and they’ll be more likely to do business with you if you are. So how do you expand your customer relationship management (CRM) strategy to engage social customers, and gain their trust? Discover how to integrate Web 2.0 social media tools and strategies into your traditional CRM efforts for better, more meaningful customer relationships. Read More

8 CRM Essentials: An Executive Guide to the Must-have Elements of Every Successful CRM Initiative

It’s no secret that winning and retaining customers is the key to growth and success. But that’s no small feat, with ever-increasing customer demands, as well as the difficulty of implementing and enforcing processes to support your interactions with prospects, customers, and partners. Eight proven customer relationship management (CRM) best practices can help you create a customer retention strategy. Learn more. Read More
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