The TrueDemand product includes the following components:
Logistics analytics: the solution looks at inbound supply chain analytics at the
stock-keeping unit (SKU) and location level, including product lead times, days-of-sales,
cycle times, dwell times and turnover rates, and inbound service levels. It
combines this information with predictive solutions to forecast the impacts of
logistics problems and provide recommended solutions.
Demand analytics: the solution measures currently observed sales
demand, but also provides pre-sales demand analytics, including store
replenishment frequency, predicted lost-sales, and retailer warehouse withdrawals.
Consumer analytics: using the perpetual inventory and forecasts at the
store level, the solution tracks current and projected customer closure rates
and market share by SKU and store.
Store execution analytics: combined with the store-level forecast by SKU, the
solution provides retail shelf, end-cap, end-rack, product module, and
plan-o-gram analytics and optimization with shelf replenishment frequency, store
labor analysis, and replenishment recommendations.
Process-specific analytics: the solution currently support specific
analytics for new product introductions, seasonal products, and promotions such
as current and projected cut-in failures down to the SKU shelf-level. It also supports
projected impacts of execution failures and solution recommendations.
For more information see the company's web