4 Essential Components for Successful Sales

Most companies are aware that the buying processes of the world and its buyers are changing, but many have yet to recognize the need to make changes within their own sales force. Often sales professionals don’t have the proper skills or tools needed to be successful. But by integrating the four sales process components, they’ll be able to capture information that can be used to place them high above the competition.

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Selling Smarter with CRM

CRM is no longer a fancy, expensive tool for large enterprises looking to make their telemarketing efforts more effective. Rather, it’s an essential element of a successful, integrated sales strategy. Whether a company relies on inbound or outbound marketing, referrals and word of mouth, or some hybrid strategy for attracting customers and generating sales, the right CRM application can make the difference between profit and loss, or success and failure in any market. This paper examines several... Read More

Case Study: Increased Sales Efficiency and Configuring Standard Components to Order

GE Healthcare’s sales process for large-scale chromatography systems took several months and a large portion of the company’s products had to be engineered-to-order. GE Healthcare selected Tacton to deliver and implement a robust configurator solution that GE Healthcare’s global sales force now uses. Read the case study. Read More

Case Study: Increased Sales Efficiency and Configuring Standard Components to Order

GE Healthcare’s sales process for large-scale chromatography systems took several months and a large portion of the company’s products had to be engineered-to-order. GE Healthcare selected Tacton to deliver and implement a robust configurator solution that GE Healthcare’s global sales force now uses. Read the case study. Read More

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Essential Business Intelligence

Business intelligence (BI) exists in many corners of a company, and even outside its walls. BI is hidden in industry publications, staff knowledge, market research, sales data, project schedules, spreadsheets, and packaged and legacy software applications. Without a true and complete picture of all available data and information, you cannot effectively plan for success or appropriately leverage a BI system. Learn more. Read More

Best Practices of the Best-run Sales Organizations: Sales Opportunity Blueprinting

  • Source: SAP
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To move your sales team to the next level, you need to find answers to several questions. For example: How do you determine which customers provide the best opportunity for a successful sale? Can you develop and present a comprehensive view of your value position to a prospect? What is the role of IT in driving a best-run sales organization? Find out how leading companies have answered these questions—and how they excel. Read More

How to Outsell the Competition: The Benchmarking Edge for Successful Sales Execution

Benchmarking is a process where companies compare their performance over time against their competition. In doing so, they can identify where their strengths lie and where improvement may be needed. The point of benchmarking is to focus on areas that will yield the best return. For companies to succeed in their benchmarking efforts and gain a sustained competitive advantage, five key steps should be considered. Read More
 
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