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4 Ways Sales and Marketing Should Use Training to Drive Revenue

Source: SumTotal Systems
This executive report presents findings from SumTotal’s Training and Information Sharing survey of sales and marketing professionals.


Featured publications:

7 Ways Service Culture Can Drive Revenue
Source: ServiceMax Every field service manager and executive strives for the same goal: delight customers while increasing profits. But achieving this holy grail of field service often proves elusive. Why? Because service companies often take a tactical perspective to solving issues while ignoring cultural changes that are equally important. Know 7 ways to build a strong culture in your service business so you can achieve your business goal. Read More...
The Definitive Guide to Sales and Use Tax
Source: Avalara Sales tax compliance is becoming a sticky wicket, as state and local governments revise tax laws to increase revenue, and Congress considers granting states the authority to make remote sellers charge sales tax. This Definitive Guide lays out sales and use tax basics as well as commonly misunderstood elements of sales tax compliance, to provide you a one-stop reference for all things sales and use tax related. The last two sections include a state-by-state summary of sales tax rules and regulations, and a glossary of terms. Read More...
Sales Tax and the Internet Merchant
Source: Avalara States are looking for revenue sources and online retailers are directly in their line of sight. Uncover the practices that flag your business for auditors. Selling online, attending tradeshows, using drop shippers, and affiliate marketing can have a complicated impact. Understand how your business activities create sales tax obligations and how those obligations should be managed. Read More...


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Aligning Sales Territories to Enhance Sales Productivity: Improving Customer Relationships in a Tough Economy
Source: SAP In a tough economy, retaining customers and reducing costs become paramount, and sales force productivity takes center stage. You should also be thinking about territory alignment: territory management directly affects customer relationships and the ability to tailor your approach to various market segments. Learn how to optimize territory alignment with the right set of tools, and overcome sales process obstacles. Read More...
4 Essential Components for Successful Sales
Source: Microsoft Most companies are aware that the buying processes of the world and its buyers are changing, but many have yet to recognize the need to make changes within their own sales force. Often sales professionals don’t have the proper skills or tools needed to be successful. But by integrating the four sales process components, they’ll be able to capture information that can be used to place them high above the competition. Read More...
How to Outsell the Competition: The Benchmarking Edge for Successful Sales Execution
Source: NetSuite Benchmarking is a process where companies compare their performance over time against their competition. In doing so, they can identify where their strengths lie and where improvement may be needed. The point of benchmarking is to focus on areas that will yield the best return. For companies to succeed in their benchmarking efforts and gain a sustained competitive advantage, five key steps should be considered. Read More...

 
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