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A Modern Approach to Improving Customer Support

Source: Aptean
As products become more complex and customer expectations continue to rise, service and support become increasingly difficult. So how can service and support managers transcend these problems and use each customer interaction to build customer loyalty and drive service leveraged revenue? By empowering customers with Web 2.0 technology and enabling users to manage their own experiences. Find out how.


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ETAdirect
Source: TOA Technologies ETAdirect is a cloud-based field service and customer experience management platform. It is the foundation for ETAdirect Enterprise and ETAdirect Professional, TOA’s solutions for businesses of all sizes with field workforces. Instead of using general estimates of how employees perform work, ETAdirect uses a time-based approach to measure every activity that happens in the field and creates performance profiles for every mobile employee. Using this approach, ETAdirect helps businesses predict down to the minute when an appointment will happen and how long it will take, all with an incredibly high degree of accuracy. Read More...
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Customer Relationship Management (CRM)
Source: Technology Evaluation Centers Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they are phone, mail, Web, or field. The company can then use this data for specific business purposes, marketing, service, support or sales while concentrating on a customer centric approach rather than a product centric. Customer relationship management defines methodologies, strategies, software, and other web-based capabilities that help an enterprise organize and manage customer relationships. Customer relationship management applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one’s customers and anticipating their interest in an enterprise’s products or services. Read More...


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Improving Customer Relationships: An Integrated Approach
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Turn the Internet into a Strategic Sales and Interaction Channel
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Customer Process Management: The Real-time Enterprise Depends On the Merging of CPM and BPM
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