Boosting Marketing ROI with Predictive Analysis: Six Keys to Unlocking the Value

For those who haven’t yet taken the plunge, the time has come: Predictive analysis will become a competitive necessity by the end of this decade. This is primarily thanks to its capacity for turning customer intelligence into actionable information for improving the accuracy and efficiency with which organizations target specific customers and prospects—effectively lowering the cost of marketing campaigns.

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11 Criteria for Selecting the Best ERP System Replacement

An enterprise resource planning (ERP) system is your information backbone, reaching into all areas of your business and value chain. That’s why replacing it can open unlimited business opportunities. The cornerstone of this effort is finding the right partner. And since your long-term business strategy will shape your selection, it’s critical that your ERP provider be part of your vision. Read More

5 ROI Tips for Enterprise Asset Management Software

  • Source: IFS
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How can enterprise asset management (EAM) software deliver return on investment (ROI)? This whitepaper discusses the five ways EAM delivers ROI so you can plan your selection and implementation around these deliverables. Take advantage of the cost savings and revenue enhancement features EAM offers and avoid the potential problems. Read More

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Nucleus ROI Case Study: Cincinnati Zoo

The Cincinnati Zoo, a nonprofit 100-acre facility featuring more than 500 animals, needed to reduce its cost and increase revenues from sources such as admissions, memberships, and food and merchandise purchases. The problem was data. The zoo chose IBM Cognos BI analytics to create a more satisfying customer experience—while cutting marketing costs, increasing new visits, boosting concession revenues, and much more. Read More

ERP ROI in Only 9 Months

Nucleus Research reports that NetSuite, a leading integrated Web-based business software suite, can deliver a positive return on investment (ROI) in fewer than nine months, by automating processes, boosting sales, increasing productivity, reducing or avoiding headcount, increasing data visibility, and retiring costly legacy systems. Learn how NetSuite business management software provides a positive ROI to businesses. Read More

Six Keys to Smarter Cross Channel Integration

  • Source: Oco, Inc
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Multichannel retailers need visibility into data metrics in order to bring all channels, products, and customer segments together. For true visibility, you need retail software that integrates all the information from disparate systems for the most detailed data analysis possible. Discover the top six factors to consider when evaluating multichannel business software, so you can optimize your business performance. Read More
 
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