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CRM: A Business Imperative during the Economic Downturn

Source: Sage
The economic downturn means that businesses must capitalize on every opportunity to gain revenue. With the right customer relationship management (CRM) solution, you can protect current revenue streams and unearth new customer revenue opportunities—despite the most challenging market conditions. CRM helps ensure you deliver exceptional service to your current customers, building their long-term loyalty. Find out how.


Featured publications:

TEC 2013 CRM Buyer's Guide for Medium and Large Enterprises
Published On: March 28 2013 Great customer service is the best (some say the only) way to truly stand out from the competition. CRM vendors are helping companies rise to the challenge with new tools for building and measuring relationships. In the 2013 TEC CRM Buyer’s Guide, analyst Raluca Druta walks you through the latest CRM developments and looks at how trends like customer experience management, mobility, and social media integration are changing the way companies do business. Read More...
Linked Enterprise Data: Data at the heart of the company
Source: Antidot The data silos of today's business information systems (IS) applications, and the pressure from the current economic climate, globalization, and the Internet make it critical for companies to learn how to manage and extract value from their data. Linked enterprise data (LED) combines the benefits of business intelligence (BI), master data management (MDM), service-oriented architecture (SOA), and search engines to create links among existing data, break down data walls, provide an open, secure, and long-term technological environment, and reduce complexity—read this white paper to find out how. Read More...
Selling Smarter with CRM
Source: Ziff Davis CRM is no longer a fancy, expensive tool for large enterprises looking to make their telemarketing efforts more effective. Rather, it’s an essential element of a successful, integrated sales strategy. Whether a company relies on inbound or outbound marketing, referrals and word of mouth, or some hybrid strategy for attracting customers and generating sales, the right CRM application can make the difference between profit and loss, or success and failure in any market. This paper examines several such tools and how they can be effectively used with multiple business models and businesses of any size. Read More...


You may also be interested in these related documents:

How Manufacturers Use Technology to Help Weather the Economic Downturn
Source: Dynamic Systems Too often, manufacturers implement technology for financial reporting, but overlook efficiencies that can generate cash flow and reduce costs on the shop floor. While credit won’t cure the credit crunch manufacturers are facing, automated processes that improve cash flow and keep lenders in the loop can go a long way in convincing lenders that their risk is low. Find out more about how automated systems can help you. Read More...
No Time to Retreat: Seizing Opportunity in an Economic Downturn
Source: Sage As the economic downturn deepens, there’s no shortage of advice on how your company is to survive—where to cut costs and how to retrench the business. But despite the natural inclination to spend as little as possible, a recession might actually be a great time to use market conditions to your advantage. Find out why now is the time to invest in talent, increase your market presence, perk up your processes, and more. Read More...
How Your Business Can Thrive During an Economic Storm
Source: Big Ideas for Small Business, Inc. Most businesses are impacted by the slow economy, but recessions and economic slowdowns don’t last forever. Smart companies will be able to manage the challenges and emerge stronger and more vital for the experience. Discover how business process automation, a renewed focus on customer service, new tax opportunities, and other best practices can help your company shine in these tough economic times. Read More...

 
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