CRM: Big is Not Always the Best

  • Source: WorkWise
  • Written By:
  • Published:
  • (Originally Published On:) )
Customer relationship management (CRM) solutions can range from simple contact managers (for a few hundred dollars) to multimillion-dollar enterprise applications that take years to implement. This is why over-buying a CRM system can be one of the most costly mistakes a company can make. But where should you start your research? And what steps should you take after that?

Featured Software Research:

Enterprise On-Demand CRM Comparison Guide

This guide provides a feature list comparison of 12 on-demand CRM products for businesses. Read More

Analytics and Big Data for the Mid-Market

Midsize companies increasingly have to grapple with big data, but determining which solutions among all the options will best help extract business value from their data is challenging. This report focused on 69 mid-market organizations, offers guidance to these smaller companies on how they might narrow the options by revealing which technology enablers are prevalent in the mid-market, investigating which features are most used by top performing companies, and showing how these solutions provide tangible benefits to line-of-business operations.  Read More

Optimizing Bandwidth: Why Size Doesn’t Always Matter

Network managers have to balance the need for increased speed of response and the best possible end user performance, and the need to reduce costs.

Traffic on the network expands to fill the available bandwidth, resulting in degraded performance across the most congested links. Network managers have to be able to show that a link is experiencing congestion for a significant amount of time due to legitimate business usage before they can add additional capacity. But approaches such as peak or average utilization and traffic totals provide limited insight into and understanding of network congestion.

To optimize the use of existing capacity and make the business case for more bandwidth, network managers need to ask themselves a number of questions. In this white paper, a new approach to getting needed information about network congestion is discussed. Principles to consider for effective capacity planning are discussed, as well as the limitations to traditional approaches to managing network capacity, and a solution called burst utilization is given, to measure performance and save network managers time.

A burst-style view shows the links spending the most amount of time in a congested state and the time in that state. Using this information, the network manager can explore why the link is busy and whether additional bandwidth is needed, and identify any links where capacity could be reduced. By using existing bandwidth more effectively, they may be able to improve the end user experience.  Read More

You may also be interested in these related documents:

Social CRM: Customer Relationship Management in the Age of the Socially-empowered Customer

Most of your customers and prospects expect you to be involved in social media—and they’ll be more likely to do business with you if you are. So how do you expand your customer relationship management (CRM) strategy to engage social customers, and gain their trust? Discover how to integrate Web 2.0 social media tools and strategies into your traditional CRM efforts for better, more meaningful customer relationships. Read More

The Real Challenge of CRM: Employee Buy-In

Your company has just selected a new customer relationship management (CRM) system for your company. Congratulations should be in order. However, your work has really just begun. You know that in order for your CRM initiative to be successful, you’ll need buy-in from your users. What steps do you need to take to ensure buy-in and achieve real implementation success? Read More

17 Rules of the Road for Customer Relationship Management

  • Source: Sage
  • Written By:
  • Published:
Customer relationship management (CRM) is more than a product—it’s a philosophy. That’s why, when it comes to CRM systems, it’s important to understand all the benefits of an integrated application before beginning the selection process. After all, just as a chain is only as strong as its weakest link, a CRM solution is only as good as its implementation. Read More
 
comments powered by Disqus