Creating Competitive Advantage with Business Intelligence Pervasiveness

Pervasive business intelligence (BI) results when organizational culture, business processes, and technologies are designed and implemented with the goal of improving the strategic, operational, and tactical decision-making capabilities of a wide range of internal and external stakeholders. Read about creating a BI strategy and improving your BI competency.
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Customer Analytics: A Powerful Source of Competitive Advantage for Midsize Organizations

Completing the customer picture today involves collecting and assembling data from multiple sources, including traditional sources such as transactions and surveys, as well as customer sentiments and other information that can be uncovered in comments made on social media channels. An effective customer analytics strategy enables businesses to integrate these insights to increase customer lifetime value, reduce turnover, and conduct more precise targeting and segmentation.
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Analyzing Big Data: The Path to Competitive Advantage

Big data is different from ordinary database information because of the massive volume, the variety, and the velocity. And the data mix now includes product reviews, video, blogs, tweets, and more. But the biggest current challenge may be to articulate a compelling business case for using big data. Find out how companies in various industries are finding value in the data they have already collected and making it actionable.
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Why Your Business Is Not Too Small for VoIP

This guide explores five reasons why small businesses should think differently about VoIP. There may still be situations where VoIP isn’t for you, but in today’s environment VoIP can do more than just provide lower cost telephony. You’ll see that you’re never too small for VoIP, and there are great choices available to start you on this path and turn your phone system into a new driver for competitive advantage.
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The Competitive Advantage of Business Intelligence Forecasting and Predictive Analysis

Technology and new business intelligence solutions have made it possible for the average enterprise to leverage complex predictive analysis using simple, intuitive tools. Predictive analysis is key to the competitive success of an organization, and the enterprise that is privy to clear and concise product, customer, sales, and market predictions will always have the competitive advantage in its market of choice. Find out how.
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Creating Competitive Advantage in Growing and Mid-sized Businesses with Business Intelligence

Business intelligence (BI) is not only an imperative for big companies. Growing and midsized organizations also require visibility into all aspects of the business for their day-to-day decision-making, with accurate, reliable, and up-to-date information. We outline the issues, business ramifications, and solutions for the BI requirements of growing companies.
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Transforming Business Intelligence Into Business Performance Management: Competitive Advantage in the Information Economy

Companies invest in information technology (IT) because they believe it will maximize their performance. The more a company knows about its customers, markets, supply chains, and internal operations, the more effectively it can pursue growth and profitability while avoiding risk and regulatory exposure. Unifying disparate systems with business intelligence (BI) systems, however, is not enough. For companies to truly differentiate themselves, they need to transform BI into business performance management (BPM) systems to leverage information discovered by BI and use it externally.
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