Customer Experience Management: Accelerating Business Performance

Do you spend all your time chasing new customers instead of taking care of the ones you already have? Most customer relationship management (CRM) projects focus on customer relationships but fail to address customer experience as a loyalty driver. In part two of a two-part series, learn about best practices recommended by customer experience management (CEM) experts, and how they can help you improve long-term loyalty.

Featured Software Research:

Integrative CRM Enhances Midsize Business Agility and Performance

Customer relationship management (CRM) is more feasible and affordable than ever for midsize businesses. Learn what it takes to build a successful program in this report. Read More

Accelerating Time to Value for Analytics with IBM Business Partners in Midsize Organizations

This Nucleus Research report describes how midsize firms can improve the scope and effectiveness of their business analytics deployments and shorten project cycle time by engaging with an IBM Business Partner for deployment and configuration. Read More

Forrester’s Ideal Tool Set For Application Performance Management For Better Business Performance

In this white paper, Forrester Consulting evaluates issues surrounding the management of IT transactions, applications, and business services. A survey was conducted of 159 professionals with direct responsibility for business-critical applications. All enterprises surveyed had fundamental issues while managing the performance of these applications and business services.

Each evolution of application technology and business services has brought another level of complexity and has increased... Read More

You may also be interested in these related documents:

Accelerating Lead to Cash to Rekindle Profitable Growth New Economic Order Drives Need for Discipline and Integration

  • Source: SAP
  • Written By:
  • Published:
Solutions are now available to integrate the lead-to-cash process with the supply chain, back-office accounting, and more. The companies that succeed in the new order will make use of these new tools to creatively accelerate their lead-to-cash process. They will achieve the agility necessary to enhance the customer experience, trump the competition, and revitalize profitable growth. Find out how. Read More

Accelerating ROI with BPM

New research validates what business and IT leaders have discovered for themselves: accelerating process improvement efforts through business process management (BPM) is yielding significant returns as organizations continue to grapple with the unstable global economy. Discover how accelerating BPM initiatives creates an extensible infrastructure that can adjust to changing business conditions and customer requirements. Read More

Three Es of CRM

  • Source: TSC
  • Written By:
  • Published:
With product lifecycles accelerating and pricing pressures increasing, organizations must focus on delivering unique customer experiences to differentiate themselves from the competition. Customer relationship management and enterprise resource planning technologies play a critical enabling role. Read More
 
comments powered by Disqus