Going from Good to Great

Creating a great Website depends on strategy, and the investment of time and energy in continuous improvement. Learn how techniques like search engine marketing and search engine optimization (SEM and SEO), maximizing lead generation, increasing conversions, improving customer service, and engaging target audiences can take your Website from good to great—and help you maximize return on investment (ROI).
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Unified Communications Guide: Staying On-Premise or Going to the Cloud

Whether your company has recently migrated from legacy telephony to VoIP or whether it has been on the VoIP path for some time, consideration of unified communications UC makes sense. While some businesses will be perfectly happy moving over to VoIP, others will want the richer set of benefits that come with UC. Once the decision to go with UC has been made, businesses have to choose between retaining their premise-based environment for communications applications and adopting cloud-based UC. This guide will help you to evaluate these options, and give a review of the market landscape of UC providers.
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TEC 2013 CRM Buyer's Guide for Medium and Large Enterprises

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Great customer service is the best (some say the only) way to truly stand out from the competition. CRM vendors are helping companies rise to the challenge with new tools for building and measuring relationships. In the 2013 TEC CRM Buyer’s Guide, analyst Raluca Druta walks you through the latest CRM developments and looks at how trends like customer experience management, mobility, and social media integration are changing the way companies do business.
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Why Enterprise Resource Planning Software Is Your Best Business Intelligence Tool

If a business is going to successfully operate competitively, it needs to expand its analytics processes beyond the rear-view mirror. In-context analytics derived from both historical information and real-time data provide more accurate and intuitively structured intelligence. Accessing this information through a built-in BI tool within an ERP environment enhances the process and empowers users to improve business outcomes in real time.
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