Home
 > Research and Reports > White Papers > How 5 Companies Increased Revenue and Profitability w...

How 5 Companies Increased Revenue and Profitability with Leadership and Customer Relationship Management Software

Source: SoftBrands
Small to medium businesses (SMB) want to stay competitive, increase revenue, and remain profitable at the same time. This can be a challenge. Whether companies find this challenging because of a slow economy, market saturation, or other reasons, many companies are re-evaluating business strategies and internal processes to overcome these obstacles. For many successful companies, creating a customer-focused business strategy was the first step. Learn how leadership and customer relationship management software can help breed corporate success.


Featured publications:

Introduction to Customer Relationship Management
Source: Ziff Davis The time when a company decides to move to customer relationship management (CRM) tools marks their progress to professionalism and profit in multiple ways. This introduction to CRM provides guidelines for companies contemplating this critical step in their development. Read More...
Leadership Tips for Attracting, Engaging, and Retaining a Multigenerational Workforce
Source: TriNet For the first time in modern history, workplace demographics span four generations. Understanding the social influences that have shaped the behaviors of each is instrumental in creating productive work teams. And when managed effectively, their strengths, perspectives, and experiences can bring synergy in the workplace. Download this white paper for best practices on how to effectively manage a multigenerational workforce. Read More...
Customer Relationship Management (CRM)
Source: Technology Evaluation Centers Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they are phone, mail, Web, or field. The company can then use this data for specific business purposes, marketing, service, support or sales while concentrating on a customer centric approach rather than a product centric. Customer relationship management defines methodologies, strategies, software, and other web-based capabilities that help an enterprise organize and manage customer relationships. Customer relationship management applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one’s customers and anticipating their interest in an enterprise’s products or services. Read More...


You may also be interested in these related documents:

Improving Customer Relationships: An Integrated Approach
Source: SAP It’s a simple idea: get a better understanding of your customers’ wants and needs, deliver on their expectations, and your revenue will increase. But more than 40 percent of companies surveyed do not have a formal customer relationship management (CRM) strategy in place. And those that have one still struggle with CRM at nearly every stage. Learn more about areas where you can improve your own CRM system strategy. Read More...
How to Embrace CRM and Make it Succeed in Your Organization
Source: SYSPRO Customer relationship management (CRM) is growing in importance as a competitive tool. However, a successful CRM solution must consider many factors, including a well-defined implementation strategy, the people factor, and the need for integration with the incumbent enterprise resource planning solution. If these conditions are met, CRM can have a dramatic impact on internal processes, customer satisfaction, and company profitability. Read More...
A Clear-cut Approach to Collections Is Essential for Profitability
Source: SYSPRO In 2002, US suppliers wrote off more than $18 billion (USD) in bad checks. And the bankruptcy picture has certainly not improved since then. Companies that act quickly to secure overdue accounts are the companies that have the best chance of remaining in the black. The SYSPRO Collections Module automates debt collection, and can help address this acute need. Read More...

 
comments powered by Disqus



Recent Searches
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Others

©2014 Technology Evaluation Centers Inc. All rights reserved.