How 5 Companies Increased Revenue and Profitability with Leadership and Customer Relationship Management Software

  • Source: SoftBrands
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Small to medium businesses (SMB) want to stay competitive, increase revenue, and remain profitable at the same time. This can be a challenge. Whether companies find this challenging because of a slow economy, market saturation, or other reasons, many companies are re-evaluating business strategies and internal processes to overcome these obstacles. For many successful companies, creating a customer-focused business strategy was the first step. Learn how leadership and customer relationship management software can help breed corporate success.

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Meka Pro Harnesses Analytics to Improve Profitability of Manufacturing Projects

  • Source: IBM
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In this case study, you'll find out how Finnish manufacturer Meka Pro was better able to achieve economies of scale and meet customer needs. Read More

Putting the "I" in CRM Series 1: The Impact to the Sales Team

Customer relationship management (CRM) has long been seen as a must-have sales tool. However, much of the value of traditional CRM accrues to managers, not the reps that use them daily. Learn how CRM designed for the individual benefits the entire sales organization from increased data quality to more predictable revenue pipelines. Read More

Putting the "I" in CRM Series 1: The Impact to the Sales Team

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  • Source: The Economist
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