How to Choose a CRM System

When it comes to customer relationship management (CRM), it’s important to understand all the benefits of an integrated CRM system before beginning your selection process. This guide is designed to help you build the business case for a CRM system, form an effective project team, ask the right questions, identify the challenges involved and much more.
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How to Choose Between VoIP and Unified Communications

Both voice of IP (VoIP) and unified communications (UC) represent large leaps forward from legacy telephony. This white paper reviews five key considerations covering the full gamut of stakeholders to make an informed decision to deploy either VoIP or UC. Read More

How to Choose between Generic and Industry-specific ERP Systems

You might have several reasons for needing a new enterprise resource planning (ERP) system, but with so many options, how do you make the right choice? If you’re wondering whether a generic or an industry-specific solution is the best fit, or how to start the ERP selection process, you’re not alone. This white paper suggests ways to simplify your ERP selection process and points out the differences between industry-specific and generic ERP solutions. Read More

7 Signs You Need Advanced Analytics for Salesforce.com (or Any CRM)

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Customer relationship management (CRM) applications provide reports and dashboards, but if you rely on the built-in analytic capabilities of CRM, you’re not extracting the true value of the information in your CRM system. You need robust, easy-to-access analytics embedded right in your CRM solution. Download this white paper for seven signs that you are not operating efficiently.  Read More

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Making the Leap to CRM

Making the leap to customer relationship management (CRM) doesn’t have to be a difficult process. But many companies have difficulty knowing how to get their CRM initiative off to the right start. There is, however, a simple, step-by-step process which will help guide your CRM implementation project in the right direction, even if you’ve never implemented a CRM system before. Read More

The Real Challenge of CRM: Employee Buy-In

Your company has just selected a new customer relationship management (CRM) system for your company. Congratulations should be in order. However, your work has really just begun. You know that in order for your CRM initiative to be successful, you’ll need buy-in from your users. What steps do you need to take to ensure buy-in and achieve real implementation success? Read More

10 Steps to a Successful CRM Implementation

When selecting or implementing a customer relationship management (CRM) solution, a mistake or error in judgment can be extremely costly. That’s why you should be aware of the ten basic steps to a successful CRM implementation. Even if you’ve already identified the reasons why your organization needs a CRM system, where do you go from there? Read More
 
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