How to Convert Web Site Visitors into Leads for Efficient, Successful Prospecting

The number of leads captured from conventional channels is steadily declining due to the increasing importance of web sites. While Web analytic and e-mail marketing solutions provide useful data, they do nothing to capture leads. If there was a service that could prospect all your web site visitors, would you use it? Find out how LEADSExplorer is helping businesses convert their web visitors into potential leads.

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Usability as an ERP Selection Criteria

  • Source: IFS
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Enterprise resource planning (ERP) software is often criticized for being complex and difficult to use—which puts up a barrier to receiving potential benefits. Systems with integrated search functionality and Web-like interfaces can make ERP solutions easier to use. Learn how to evaluate ERP software for its usability, so you can avoid investing in platforms that aren’t evolved toward usable and efficient interfaces. Read More

Mobile Learning: Moving Companies Forward

This report delves into the ways top businesses use mobile devices in the learning space and how implementing mobile leads to higher revenue, increased productivity, and deeper bench strength. Read More

Simple Route Planning vs. Schedule Optimization

  • Source: IFS
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Field service organizations understand that efficient route planning is essential to being successful; smart routing is efficient and enables service technicians to become more productive. However, they may be overlooking the added benefits of schedule optimization as an intrinsic part of the solution. Learn how organizations can benefit from planning software to simplify scheduling, manage workflows, and improve the bottom line. Read More

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Software as a service: The Alternative for Web Content Management

Your web site can be your best marketing and sales tool in a global market. Stale content, however, isn't useful to visitors—so you have to make sure your site is constantly updated. How can you reduce the time and financial expense of using multiple systems and multiple forms of content to revise your site? A software-as-a-service (SaaS) content management system (CMS) might be the solution you're looking for. Read more. Read More

4 Steps to Measurable Benefits from Web Site Search

The Web has forever changed the global business landscape, and often a company’s web site is its most valuable tool to generate revenue. In fact, for many Internet-based businesses, it’s their only tool. As such, it’s vital to go beyond basic navigation to provide site visitors with a direct path to the information they seek. Find out how to leverage the full potential of search technology in four commonsense steps. Read More

Rules-based Marketing: Helping Companies Transform Leads into Sales

For years, small to medium businesses have envied the powerful marketing campaigns of their larger counterparts. But today, bigger budgets and marketing departments are no longer the only keys to marketing success. Rules-based marketing is an automated strategy involving if–then rules, resulting in communications that are more timely, relevant, and consistent across multiple communication channels, for even the smallest organization. Read More
 
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