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Mastering the Customer Experience

Source: SDL Tridion
Focusing on the customer is not new. But some companies are going deeper into a customer experience management strategy to become customer-centric. Can you manage every part of the interaction and experience your customers have with your company? Learn how to develop a customer-centric approach that will make your customers feel not only connected, but delighted, loyal, and able to be a consistent advocate of your brand.


Featured publications:

TEC 2013 CRM Buyer's Guide for Medium and Large Enterprises
Source: Technology Evaluation Centers Published On: March 28 2013 Great customer service is the best (some say the only) way to truly stand out from the competition. CRM vendors are helping companies rise to the challenge with new tools for building and measuring relationships. In the 2013 TEC CRM Buyer’s Guide, analyst Raluca Druta walks you through the latest CRM developments and looks at how trends like customer experience management, mobility, and social media integration are changing the way companies do business. Read More...
Oracle Rolls Out Configure, Price, and Quote Enhancements for CPQ Cloud
Written By: Ted Rohm Published On: April 16 2014 Oracle announces new capabilities and features of its Oracle CPQ (configure, price, quote) Cloud solution that significantly enhance customers' sales force performance. Read More...


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